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What are some of the steps to think about when you begin your exhibit design and your strategy for trade shows? When you begin the process of designing your trade show exhibit, you need to ask yourself some basic questions. 1. What kind of image do you want to convey with your trade show exhibit? Your exhibit booth

What are some of the best tips for educating your trade show booth staff? Signed - Mr. Gray Don’t clown around with your Booth Staffers & Boothmanship when it comes to your trade show exhibit display, leave that to the trade show entertainment.  Even a well built and well managed exhibit can fail to create the impact

Touchstone Jewelry Insurance wrote: I was wondering what is the best jewelry related trade show where I could possibly get leads with jewelry store owners, appraisers and jewelers?  I own a jewelry insurance policy business and most jewelry shows I see online cater to the consumer side of the jewelry business rather

We are about to go over our years budget for trade shows and I wondered if you had any ammunition that I could give to upper management on the value of trade shows and event marketing? -Kelly Kelly, Trade Shows are still a viable option and should be incorporated into your marketing strategies.  Here are some ideas that

Creating an operational, functional trade show exhibit display that will be effective.  Exhibit 101 Trade Show Tips to get you started. Some of the basic concerns when you are developing your trade show strategy and marketing and designing your trade show exhibit are quite simple. Research exhibit costs, so you can find out the cost and begin

Can you give me some good reasons why a company would decide to rent their trade show exhibit and not just purchase it outright? Jennifer Thanks for your question Jennifer - A lot of people believe that the option for trade show exhibit rental was for the smaller start up comings that were less stable and had

Vertical cracks in a foundation occur most often due to poor construction practice or when foundation concrete shrinks and cures. These cracks are common in both newly constructed homes and in older ones. While vertical wall cracks in the foundation do not often lead to structural issues as often as horizontal cracks, they commonly leak water from the foundation outside into the basement or crawl space area. In fact, this water flow can be so heavy that some customers call in saying that water was literally squirting into the house! The unfortunate truth of the matter is that no one wants to buy a home with a leaking foundation wall crack. Certainly, no one wishes to live in a home with foundation water! Damaged or deteriorating foundation walls lead to a great deal of problems for homeowners and their bank accounts. Foundation soil water entering into a basement will cause a home to be difficult (if not impossible) to sell and will cause the home to lose 10% or more of its value. This means that with a $200,000 home, the value will suffer by $20,000! The problem will only worsen with time as more water rushes through the crack and the forces of nature open the crack even wider. Home Foundation Repair Do-it-yourself wall crack solutions are not the answer. In many cases, homeowners will attempt to repair the problem simply by adding caulk in the gaps. With a caulk seal, efflorescence will build up as water fills the crack up to the caulking and cause this plug to peel off. Additionally, if the crack isn't clean, the caulk will bond to the dirt instead of the cement, which will weaken its effectiveness. Of course, the seal will work for a little while, but if you want to fix the problem so your foundation wall never leaks, this isn't the answer. Filling a wall crack with hydraulic cement or other rigid substances is also doomed to failure. The problem here is that while the hole is plugged, the problem (foundation water pressing in from the outside) still ...